Different types of music elicit different reactions in the human brain. Make sure you pick the right one for your business. In , inventor and entrepreneur Alfred Levy found a loose wire touching a metal girder at his factory. It amplified the broadcast signal from the radio station next door and transmitted the audio through the loose wire to calls on hold. Four years later he patented his work, and music on hold was born. Hold music gained mainstream popularity in the early aughts.

Properly licensed for professional phone on hold messages and systems.
Music on Hold’s Accidental Origin
Posted in in Articles by Mark Malekpour on Nov 12, Choosing on hold music for business may not seem like an overly important part of marketing. However, it could be the first point of contact a potential new customer has with your business, and first impressions are everything.
Why Use Hold Music at All?
I know what you 're thinking … I'm nuts! Well maybe I am a bit crazy for enjoying hold music, but hear me out folks African Altitudes is by far my favorite on hold music song choice in our music library. I love listening to this song while I work or play. It has a really fresh optimistic sound and such a great beat. Check it out here:. Fashion Life is a super slick s ong for any business wanting to update their image. You can find this song in our Pop category. In our Acoustic section, there are a lot of catchy and universally accepted tunes. It reminds me of waking up on Saturday morning with nothing on my list to do that day except have fun.
Music on hold MOH is the business practice of playing recorded music to fill the silence that would be heard by telephone callers who have been placed on hold. It is especially common in situations involving customer service. Music on hold is sometimes referred to as phone on hold, message on hold, on hold messaging, or hold music. Music on hold was created by Alfred Levy, an inventor, factory owner, and entrepreneur. This made the building a giant receiver so that the audio broadcast signal from a radio station next door would transmit through the loose wire and could be heard when calls were put on hold. Most MOH systems are integrated into a telephone system designed for businesses via an audio jack on the telephone equipment labeled "MOH". There are also some units with built-in message on hold capabilities and units designed for small businesses without an extensive phone system. Today, equipment that supports physical media usually plays CDs. Some older systems may still use cassette tapes sometimes employing endless-loops , or reel-to-reel tape players.